Email marketing is the most effective internet marketing tool for generating repeat business. It can also play a key role in everything from attracting and converting prospects, through to order follow ups, cross selling and customer win-back campaigns.
Email marketing services from Brand New Way
Email start-up package
From just £375 per campaign, we will:
- add your branding to a library template
- upload your customer and prospect data
- create address books
- set up the email creative, based on content provided by you
- test the email
- send the campaign to up to 3,000 recipients (or more at an extra cost)
- supply you with summary of the campaign’s performance
Email campaign management
A comprehensive service to take care of everything including:
- powerful email strategies that attract prospects, convert prospects to customers and grow customer lifetime value
- effective email templates that get high delivery rates and have a responsive design to look good in the recipient’s inbox on a desktop, laptop or mobile
- compelling content that gets noticed, opened and clicked
- high-performing landing pages
- email campaign testing, improving and monitoring to deliver a great return on your investment
- regular, clear and concise email campaign performance reviews that identify what’s working and what isn’t
More about email marketing
Email marketing can help you to:
- attract new leads using prospect list opt-ins, newsletters and prospect surveys
- convert prospects into customers with seminar inviations and prospect-nurturing campaigns
- increase customer lifetime value using strategies such as first-order follow-up emails and cross selling
- improve customer retention with customer satisfaction surveys
- win back lapsed or past customers
Professional email marketing systems
Our professional email systems ensure you get great business results and outstanding value. Their many benefits include:
- making every penny count with very high delivery rates
- identifying hot leads for targeted follow up
- discovering what’s working (and what isn’t) with real-time powerful tracking and reporting
- turbocharging business performance and marketing return on investment (ROI) with great features including personalisation, segmentation and dynamic content to make the emails as relevant as possible to individuals
“While social media channels grab the headlines, research shows that email marketing remains the most powerful way to encourage repeat business.”
Peter Hawtin implemented a new email strategy for our regular customer communications, which generated much improved open rates and customer connection.
Peter’s calm and friendly approach enables mid-sized companies to benefit from his significant web marketing experience… and his advanced approach to email marketing helped us improve our email marketing delivery and performance.