Facebook to test real time ads based on wall content
Given Facebook is such a social media success, one of the challenges the company faces is how to generate revenue. [...]
Given Facebook is such a social media success, one of the challenges the company faces is how to generate revenue. [...]
Twitter celebrates it's 5th birthday this week and announces it's growing at a record pace It may have taken over [...]
Launched in October, Debenhams iPhone App has been used 90,000 times and generated more than £1M sales Interestingly, 110,000 customers [...]
Waitrose's new website launched earlier this month has received much criticism from users. What went wrong? Having led the development [...]
Joanna Shields, Facebook's EMEA vice president gave some examples of how UK media companies are making use of Facebook at [...]
A survey of more than 800 respondents provided a real insight into UK companies' use of social media marketing Social [...]
1) UK monthly market share based on visits From Dec 07 to Dec 10: Facebook' share has significantly increased from [...]
Which web marketing activity maximises customer lifetime value: Google Adwords or blogs or social marketing or email marketing? In over [...]
Many corporates measure customer satisfaction but is it an effective indicator of customer lifetime value? Most weeks I get a [...]
Too many companies fail to focus on growing customer lifetime value Growing customer lifetime value is all about getting more [...]